LA-based label RIPNDIP takes over Wallplay for a two-story brand activation, art installation and retail space.
The LA based streetwear label takes over Wallplay for a two story brand activation, painting the entire building with streetwear cult character, LORD NERMAL the cat. Marking the most immersive brand installation in the LES to date, the Ripndip pop up shop and immersive gallery installation houses a giant TV wall installation, massive plush toys, visual projections and video art to celebrate the launch of their renaissance themed spring 2016 line. Coming off a wildly successful pop up shop in LA off Fairfax Avenue, the whimsical collection includes nods to famous works by artists Dali, Rodin and Michelangelo, replacing the original works with venerable characters Lord Nermal and We Out Here Alien.