Online retailer Fab, brings the website to life in an immersive, shoppable experience; filling Wallplay with two floors of hand-picked and highly gift-able products.
Open for a limited run in December 2015, the pop-up served as New York’s go-to holiday gifting destination, featuring designers that include LittleBits, Wool & The Gang, Curated Basics, Polaroid and more.
On the second floor, customers relaxed in the lounge and indulged in complimentary Chameleon Cold Brew Coffee, handcrafted cocktails by Thirstie and goodies by Maison du Chocolat and Baked by Melissa. They also took photos at a selfie station stocked by Polaroid, and engaged in interactive events with designers. Additionally, the Fab Holiday Pop-In offered special giveaways, free manicures and daily workshops, including 3D-printed ornament making and pom pom garland making.
During this time, customers had access to over 150 top products from across a variety of categories, including women’s and men’s accessories, tech & gadgets, jewelry, home, art and more.
Fab is a vibrant community dedicated to bringing people, taste-makers and brands together to explore, create, buy and sell modern and unexpected products.